Salesforce

What AI can do

You have probably heard people mention during meetings or kick-offs: “Can we not use an AI solution for that? Automate it with machine…
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AI in Pandemic

By AI Trends Staff AI is receiving a push from the race to find a vaccine, diagnostics and effective treatments for the COVID-19 virus, and the push has also heightened awareness of the need to implement AI that is transparent and free of bias—AI that can be trusted. The World Economic Forum is one organization […]

4 Ways to Reveal Your SaaS Product’s Buyer Persona

Whether you’re trying to accelerate your lead generation or send your conversion rates sky-high, the success of your SaaS product relies on your understanding of a single person: the buyer.
To get to the heart of the pains, problems and passions that drive buyers towards to your product, you need to learn as much about your buyer as possible. Thankfully, there are 4 actionable strategies you can use for defining and refining your SaaS product’s buyer persona.

Why Your SaaS Customer Churn Metrics Are Probably Wrong

If recurring revenue is the lifeblood of a SaaS business, high customer churn is its death knell, a warning sign that things are about to go seriously wrong. Lost customers eat away at your growth, undermine the stability of your business, and wave a bright red flag in front of potential investors. If left unchecked, customer churn can become a big problem.

Why Salesforce is open sourcing the AI technology behind Einstein

Salesforce is open sourcing the machine learning technology behind its Einstein AI platform.   Branded TransmogrifAI, the AutoML library is less than 10 lines of Scala code written on top of Apache Spark, and can be used by developers looking to train machine learning models to predict customer behaviour without having to use a…

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