Pursuit of AI that Can be Trusted Getting More Attention in Pandemic Era

By AI Trends Staff AI is receiving a push from the race to find a vaccine, diagnostics and effective treatments for the COVID-19 virus, and the push has also heightened awareness of the need to implement AI that is transparent and free of bias—AI that can be trusted. The World Economic Forum is one organization […]

Salesforce plans to write Slack integration out of the equation by rolling its own messaging and collaboration app

Salesforce Anywhere beta due to drop in July, full release in Q4 Salesforce is trying to tweak the nose of Microsoft Teams and Slack by building enterprise collaboration into its applications and platform in a move designed to make it integral to business process workflow.…

4 Ways to Reveal Your SaaS Product’s Buyer Persona

Whether you’re trying to accelerate your lead generation or send your conversion rates sky-high, the success of your SaaS product relies on your understanding of a single person: the buyer.
To get to the heart of the pains, problems and passions that drive buyers towards to your product, you need to learn as much about your buyer as possible. Thankfully, there are 4 actionable strategies you can use for defining and refining your SaaS product’s buyer persona.

Why Your SaaS Customer Churn Metrics Are Probably Wrong

If recurring revenue is the lifeblood of a SaaS business, high customer churn is its death knell, a warning sign that things are about to go seriously wrong. Lost customers eat away at your growth, undermine the stability of your business, and wave a bright red flag in front of potential investors. If left unchecked, customer churn can become a big problem.

The Promise of Ai

With AI we can automatically analyze not just customer needs but her emotions as well. The interventions predicted by the A.I application help us reduce the customer pain points precisely. This means that an enterprise would have higher number of loyal customers.

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